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FOX and Tubi: Redefining the Future of Media in Mexico in Live Sports and Beyond
FOX is back — and is redefining the Mexican sports landscape. Over the past year, FOX has rapidly reestablished itself as the market leader with premium live sports, exclusive licensing deals, and fast-growing audience engagement.
Learn how this momentum is being supercharged through Tubi, FOX´s Corporation AVOD subsidiary, delivering powerful reach, scale, and premium entertainment to millions of consumers in Mexico.
In less than a year, FOX has redefined live sports in Mexico — securing top-tier rights and rapidly expanding its presence across platforms. From Liga MX teams and the Premier League, to the Concacaf Champions Cup, UEFA Champions League, Ligue 1, and MLB, FOX has built unmatched momentum and is quickly becoming the home of the most exciting sports content in the region.
This transformation doesn’t stop there. FOX’s growth is being powered by its partnership with Tubi, the North American AVOD leader and part of FOX Corporation. Together, FOX and Tubi are delivering a 360° content ecosystem — combining the speed and ambition of FOX’s sports expansion with Tubi’s technology, scale, and advertising innovation.
For consumers, this means free access to premium entertainment and live events. For advertisers, it means incremental reach, smarter targeting, and measurable results.
Learn how this momentum is being supercharged through Tubi, FOX´s Corporation AVOD subsidiary, delivering powerful reach, scale, and premium entertainment to millions of consumers in Mexico.
In less than a year, FOX has redefined live sports in Mexico — securing top-tier rights and rapidly expanding its presence across platforms. From Liga MX teams and the Premier League, to the Concacaf Champions Cup, UEFA Champions League, Ligue 1, and MLB, FOX has built unmatched momentum and is quickly becoming the home of the most exciting sports content in the region.
This transformation doesn’t stop there. FOX’s growth is being powered by its partnership with Tubi, the North American AVOD leader and part of FOX Corporation. Together, FOX and Tubi are delivering a 360° content ecosystem — combining the speed and ambition of FOX’s sports expansion with Tubi’s technology, scale, and advertising innovation.
For consumers, this means free access to premium entertainment and live events. For advertisers, it means incremental reach, smarter targeting, and measurable results.
Speakers
Key Takeaways
- FOX is back and rapidly redefining the Mexican sports landscape
- In under a year, FOX secured top sports rights: Liga MX, Premier League, Concacaf Champions Cup, UEFA Champions League, Ligue 1, and MLB.
- FOX continues to grow its audience, strengthen partnerships, and expand platform distribution.
- Tubi, FOX’s AVOD platform, is supercharging this momentum — offering free premium content and incremental reach.
- Together, FOX and Tubi are building the future of media in Mexico — accessible, data-driven, and advertiser-ready
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