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PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN
VERSION:2.0
METHOD:PUBLISH
BEGIN:VEVENT
DTSTART;TZID=America/Mexico_City:20251106T123000
DTEND;TZID=America/Mexico_City:20251106T131000
LOCATION:The Great Minds Stage
TRANSP:OPAQUE
SEQUENCE:0
UID:20260516T182711-66808400@mydomain.com
SUMMARY:The power of 360° campaigns with Top Creators
DESCRIPTION:With the participation of Chingu Amiga, Daniela Rodrice, Pati Giemza (CEO, StayOnSocial), and Frida Gamboa (L'Oréal), we will explore how 360° campaigns have evolved in the creator era. We’ll analyze the 2025 case with Garnier, a global beauty brand that revolutionized marketing through a 360° campaign led by two of Mexico’s most influential creators.
The strategy included national TV, radio, streaming platforms and podcasts, billboards, print media, social networks, and airports.
PRIORITY:1
CLASS:PUBLIC
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DESCRIPTION:Reminder
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