BEGIN:VCALENDAR
PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN
VERSION:2.0
METHOD:PUBLISH
BEGIN:VEVENT
DTSTART;TZID=America/Mexico_City:20251106T125000
DTEND;TZID=America/Mexico_City:20251106T133000
LOCATION:The Media Stage
TRANSP:OPAQUE
SEQUENCE:0
UID:20260516T182709-2114709238@mydomain.com
SUMMARY:Smart Advertising: Video Streaming, CTV, and Retail Media
DESCRIPTION:Video is the fastest-growing format in digital advertising worldwide.
In this session, we’ll explore the key trends driving this growth, uncover why video continues to outperform other formats, and discuss how brands can leverage emerging environments like CTV and Retail Media to achieve greater traceability and efficiency in their video investments.
PRIORITY:1
CLASS:PUBLIC
BEGIN:VALARM
TRIGGER:-PT10080M
ACTION:DISPLAY
DESCRIPTION:Reminder
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END:VEVENT
END:VCALENDAR