BEGIN:VCALENDAR
BEGIN:VEVENT
DTSTART:20251106T174000Z
DTEND:20251106T182000Z
LOCATION:The Great Minds Stage
DESCRIPTION:Explore how Mercado Libre drives its path toward sustained growth and the building of an iconic brand through The Multiplier Effect: a strategy that balances brand strengthening and demand generation. A vision of how innovation,enhance audience connection and amplify brand impact.
SUMMARY:The multiplier effect: Strengthen the brand × Grow demand
PRIORITY:1
CLASS:PUBLIC
END:VEVENT
END:VCALENDAR
