BEGIN:VCALENDAR
BEGIN:VEVENT
DTSTART:20251104T165000Z
DTEND:20251104T173000Z
LOCATION:The Great Minds Stage
DESCRIPTION:How loyalty data is redefining value, effectiveness, and growth in retail media ecosystems — and how Oxxo is proving it.
SUMMARY:Without Brand Loyalty, There’s No Effective Retail Media.
PRIORITY:1
CLASS:PUBLIC
END:VEVENT
END:VCALENDAR