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DTSTART;TZID=America/Mexico_City:20251104T100000
DTEND;TZID=America/Mexico_City:20251104T104000
LOCATION:The Media Stage
TRANSP:OPAQUE
SEQUENCE:0
UID:20260516T182702-1115677403@mydomain.com
SUMMARY:Can Journalism Be Profitable? The Success of La Estrategia del Día Podcast
DESCRIPTION:Discover how La Estrategia del Día, Spotify’s #1 news podcast, mixes rigorous journalism and commercial innovation to connect with a professional audience. In this conversation, Jimena Tolama, host and creative mind, together with Estefany Hernández, VP of Revenue and Strategy at Bloomberg Línea, share the editorial and monetization strategies that have made the videocast a benchmark for business and economic information in Mexico—maintaining both journalistic credibility and a profitable model.
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CLASS:PUBLIC
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