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PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN
VERSION:2.0
METHOD:PUBLISH
BEGIN:VEVENT
DTSTART;TZID=America/Mexico_City:20251104T132000
DTEND;TZID=America/Mexico_City:20251104T140000
LOCATION:The Great Minds Stage
TRANSP:OPAQUE
SEQUENCE:0
UID:20260516T182703-403006108@mydomain.com
SUMMARY:How Culture Drives Effectiveness: Fueling Brand Performance Through Fandom
DESCRIPTION:As artists deliver incredible performances for their fans, Spotify is the stage where brands can deliver their own great performance. A platform that's essential to fans is the foundation for a platform that’s effective for brands. In this session, we’ll explore how tapping into cultural moments and passionate fanbases can unlock next-level effectiveness.
PRIORITY:1
CLASS:PUBLIC
BEGIN:VALARM
TRIGGER:-PT10080M
ACTION:DISPLAY
DESCRIPTION:Reminder
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END:VCALENDAR