BEGIN:VCALENDAR
BEGIN:VEVENT
DTSTART:20251104T192000Z
DTEND:20251104T200000Z
LOCATION:The Great Minds Stage
DESCRIPTION:As artists deliver incredible performances for their fans, Spotify is the stage where brands can deliver their own great performance. A platform that's essential to fans is the foundation for a platform that’s effective for brands. In this session, we’ll explore how tapping into cultural moments and passionate fanbases can unlock next-level effectiveness.
SUMMARY:How Culture Drives Effectiveness: Fueling Brand Performance Through Fandom
PRIORITY:1
CLASS:PUBLIC
END:VEVENT
END:VCALENDAR