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BEGIN:VEVENT
DTSTART;TZID=America/Mexico_City:20251104T182000
DTEND;TZID=America/Mexico_City:20251104T190000
LOCATION:The Great Minds Stage
TRANSP:OPAQUE
SEQUENCE:0
UID:20260516T182714-1437962933@mydomain.com
SUMMARY:CONTENTAINMENT: Grand premiere — not just in theaters
DESCRIPTION:In a world where content has become increasingly relevant, this panel explores how marketing must be just as thrilling as the movies themselves. Featuring real cases and key learnings behind campaigns that sparked conversation — led by Sony Pictures, Archer Troy, and top talent from the Mexican film industry.

Join us to hear from entertainment professionals discussing branded content inspired by the culture we all love as fans, and shaped by the trends defining today’s landscape — all grounded in real creative work.

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DESCRIPTION:Reminder
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