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PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN
VERSION:2.0
METHOD:PUBLISH
BEGIN:VEVENT
DTSTART;TZID=America/Mexico_City:20251105T151000
DTEND;TZID=America/Mexico_City:20251105T155000
LOCATION:The Media Stage
TRANSP:OPAQUE
SEQUENCE:0
UID:20260516T182704-818719985@mydomain.com
SUMMARY:Transforming Advertising Through Premium Entertainment Experiences
DESCRIPTION:Join Amazon Ads' General Manager to discover groundbreaking results from L'Oréal's integration with 'Mentiras La Serie,' where beauty secrets became part of the storytelling. Then explore Church & Dwight's innovative campaign with 'De Viaje con los Derbez,' transforming travel mishaps into brand moments. Learn how premium entertainment partnerships are revolutionizing advertising effectiveness through real success stories and insights from industry leaders at Church & Dwight, Havas and Amazon.
PRIORITY:1
CLASS:PUBLIC
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TRIGGER:-PT10080M
ACTION:DISPLAY
DESCRIPTION:Reminder
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END:VCALENDAR
