BEGIN:VCALENDAR
BEGIN:VEVENT
DTSTART:20251105T211000Z
DTEND:20251105T215000Z
LOCATION:The Media Stage
DESCRIPTION:Join Amazon Ads' General Manager to discover groundbreaking results from L'Oréal's integration with 'Mentiras La Serie,' where beauty secrets became part of the storytelling. Then explore Church & Dwight's innovative campaign with 'De Viaje con los Derbez,' transforming travel mishaps into brand moments. Learn how premium entertainment partnerships are revolutionizing advertising effectiveness through real success stories and insights from industry leaders at Church & Dwight, Havas and Amazon.
SUMMARY:Transforming Advertising Through Premium Entertainment Experiences
PRIORITY:1
CLASS:PUBLIC
END:VEVENT
END:VCALENDAR