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PRODID:-//Microsoft Corporation//Outlook 11.0 MIMEDIR//EN
VERSION:2.0
METHOD:PUBLISH
BEGIN:VEVENT
DTSTART;TZID=America/Mexico_City:20251105T160000
DTEND;TZID=America/Mexico_City:20251105T164000
LOCATION:The Media Stage
TRANSP:OPAQUE
SEQUENCE:0
UID:20260516T182700-1922989924@mydomain.com
SUMMARY:The Power of Multiplatform Content and Engagement
DESCRIPTION:Today’s audiences live across screens and platforms — and brands must play on all of them. This session explores how to design effective marketing in a multiplatform world where streaming is central to audience connection. We’ll share key learnings from Disney and ESPN on storytelling, campaign design, and engagement — showing how to build cross-channel strategies that drive impact, closing with a panel.
PRIORITY:1
CLASS:PUBLIC
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DESCRIPTION:Reminder
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