Frida Gamboa

Frida Gamboa is a specialist in advocacy, influencer marketing, and community building, with experience across digital platforms, startups, and the corporate world. Her career combines entrepreneurial agility with global structure, driving results and activating innovative projects with impact.

Since 2024, she has led the Advocacy strategy in L’Oréal’s Consumer Products Division, where she has strengthened engagement with key profiles, boosted brand leadership, and scaled micro- and nano-creator initiatives through a focus on data, creativity, and strategic partnerships.